Havells Display Van

About This Project

Havells India Product Van: Innovation on Wheels

Captured by Orange Images

Orange Images specializes in documenting the intersection of industrial design and commercial excellence. With a keen eye for materiality and light, we transform physical spaces into compelling visual narratives. Our mission is to capture the essence of brand innovation, ensuring that every frame—whether in a sprawling gallery or a compact mobile unit—reflects the quality and vision of our clients.

Bringing the Showroom to the Streets

We recently had the opportunity to document the Havells India Product Van, a high-impact mobile showroom designed to bring Havells’ extensive portfolio directly to the consumer. This “Innovation on Wheels” serves as a versatile experience center, showcasing a range that spans:

  • Industrial & Domestic: Circuit protection devices, cables, wires, and power capacitors.

  • Home Solutions: Modular switches, fans, air conditioners, and electric water heaters.

  • Appliances & Lighting: High-end home appliances, CFL lamps, and luminaires.

Showcasing Mobility & Design

The challenge of this shoot was to capture the sophistication of a premium gallery within the dynamic constraints of a mobile format. Our photography focused on the compact yet comprehensive layout, utilizing precision lighting to highlight the ergonomic designs and technological advancements of the products.

Each image emphasizes the tactile, hands-on nature of the van, creating a narrative of accessibility and excellence. By highlighting the sleek finishes and engineered spatial efficiency, Orange Images showcased how Havells meets its customers exactly where they are—without compromising on the premium brand experience.

Category
Architecture And Interiors, Industrial, Installation, Product Launch